Growth Platform
One-time development creates the capability.
Compare development levelsRecurring growth operation
Development builds your growth infrastructure. Management operates it. Choose how much responsibility you want Riva to assume across media buying, advertising, search, social, content, reputation, conversion, analytics, and growth leadership.
Build it. Then run it.
The Riva Growth Platform is one-time development that builds, repairs, configures, and connects the required infrastructure. Riva Management is the recurring responsibility for operating, monitoring, improving, and growing that system.
One-time development creates the capability.
Compare development levelsRecurring execution and leadership create momentum.
Compare management levelsFour levels of responsibility
The client buys management responsibility, not a fixed number of posts, edits, or production units. Riva determines the reasonable cadence and execution required to fulfill the selected level.
Maintain presence
$1,250Per month
Professional Facebook and Instagram management with core digital monitoring.
Build momentum
$2,500Per month
Active management of the broader digital footprint and organic acquisition system.
Recommended
$3,500Per month
Riva actively manages the primary systems responsible for generating and converting new business.
Flagship
$5,000Per month
Riva functions as the outsourced growth department and leads the connected growth system.
Intensity increases by level. Final scope follows the business, infrastructure, access, market complexity, and systems available at kickoff.
| Management layer | Essentials $1,250/mo | Momentum $2,500/mo | Growth Partner $3,500/mo | Full Suite $5,000/mo |
|---|---|---|---|---|
| Primary role | Maintain presence | Build momentum | Manage growth | Lead growth |
| Facebook and Instagram | Basic management | Active management | Growth management | Integrated management |
| Website and SEO | Monitor; tasks scoped separately | Active | Advanced | Strategic and continuous |
| GBP, local visibility, and reviews | Monitor | Manage | Optimize | Strategic |
| Website and SEO content | Per task | Limited | Active | Strategic program |
| Conversion optimization | Per task | Basic | Active | Continuous |
| Call and lead analysis | Add-on | Performance analysis | Active analysis | Integrated intelligence |
| CRM and reactivation | Project | Project | Basic and periodic | Active and integrated |
| Media buying and ads management | Add-on | Add-on | One primary channel | Multi-channel |
| Media management fee | 25% of managed spend | 25% of managed spend | 25% of managed spend | 25% of managed spend |
| Analytics | No client report | Performance reporting | Growth analytics | Executive growth intelligence |
| Strategy | As needed | Included | Proactive | Continuous, Riva-led |
Call analysis requires appropriate call-tracking infrastructure. Media buying is subject to qualification and account complexity. Third-party costs are not included in monthly Management fees.
Clear commercial boundaries
Management fees cover the normal recurring responsibility of the selected level. They do not create unlimited production, unlimited revisions, unlimited access, or responsibility for every marketing-related activity.
Required systems must be operational and meet Riva standards. Remediation, migration, reconstruction, and major development are scoped separately.
New websites, major redesigns, new brands, new locations, complex automations, major CRM work, photography, video, PR, and abnormal production requirements may require a separate project.
Advertising spend, software, CallRail, CRM, email and SMS usage, hosting, premium tools, production vendors, directory fees, and media costs are paid by the client unless expressly stated otherwise.
Multiple brands, websites, locations, markets, territories, or materially expanded advertising programs may require added scope or a higher Management level.
Choose the responsibility
Bring the current systems, advertising accounts, growth goals, and operating constraints. Riva will confirm the responsible Management level and media scope before work begins.